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Putting aside the arbitrary choice of a calendar date as a turning point in the evolution of anything, I cannot fail to notice that the start of this decade marked a definitive turnaround.
The ‘90s definitely shaped dance music as we know it now, widening its creative spectrum, spawning strong independent labels and distribution networks, spreading its influence into other styles of music.
Techno progressed quickly - from a distant dream in the heart of Motown to a well-hidden secret of the European underground and then further: growing into an innovative global movement with more facets than a mirror ball, but still managing to avoid most of the industry’s commercial traps and pitfalls. By the end of the century, techno was in a pretty good place.
As the decade progressed, so did predictability and clichés
The new century brought several issues, and saw the genre move (uncomfortably?) into the spotlight. The cross-breeding with ‘electro’ undoubtedly added impetus and energy. Techno and electro DJs, still doing what they always did, saw their diaries expand. But the attention did not suit everyone – as the decade progressed, so did predictability and clichés.
Techno became more familiar, perhaps too easy – cancelling the axiom defining it as unclassifiable machine music. Some artists happily gave up their anonymity (another axiomatic prerequisite); some became superstars; some just lost it. Labels splinters, distributors crashed. Change was required.
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slk (Guest User) @ 3 Dec 2009 19:55A decade of popular success and that old Techno cynicism still wants to stick.
That was it folks, that was the moment in the sun for techno, thats as good as it gets before we crawl back to the underground. I guess you can't have your techno and eat it to.
In general agreement though ' thanks for the post ..
A review of the decade in techno and no mention of Surgeon, Regis etc or the even style of music they've spawned.
THIS IS FUNKING STUPID MAN ! for real
u're talking about how this so called mnml sh*t has affected the scene and present only mnml influenced sh*t tracks too . wtf ?
wheres the techno column?
Ha, this column is funny. Kompakt one of your labels of the decade paved the way for the said shit minimal you are giving out about. Like Stefano said where is the mention of the likes of Surgeon? Detroit gets the same shunning from you. Woeful stuff.
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No singles?